Which Reusable, Refillable Packaging Format Fits Your Product?
Tuesday, June 20, 2023, 1:00 PM - 2:00 PM (UTC-05:00) Eastern Time (US & Canada)
The reusable, refillable packaging revolution is gaining momentum. How can you as a CPG take part, and which of the four prominent models will work best for your product and brand?
According to the Ellen MacArthur Foundation, four distinct reusable packaging models have emerged in recent years. The models either ask the consumer to do the refilling on their own at home via refill containers, or to return an empty container so the CPG can do the refilling. Consumers are also asked to either complete any container return duties from their home via the mail/e-commerce, or to go into a retail store setting, or perhaps a return or refill kiosk, to refill or return the containers while on-the-go.
So which model below is best for your brand or product? We’ll find out during this Packaging World Live webinar.
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*If you’re interested but not able to attend the live broadcast, register anyway and we’ll send you a link to the recording and presentation slides once they’re available.